Kaseya’s SaaS Alerts Acquisition, Introduction Of Kaseya 365 User 

At the annual DattoCon conference in Miami today, Kaseya made two major announcements during CEO Fred Voccola’s keynote: 

  • Kaseya is launching 365 User, a new all-in-one subscription for MSPs to help their customers prevent, respond to, and recover from user identity and security threats. 
  • Kaseya has acquired SaaS Alerts, a security platform for MSPs. The Kaseya 365 User subscription will include SaaS Alerts’ technology. 

Fred Voccola’s Thoughts On Kaseya’s SaaS Alerts Acquisition 

“Security today is not only about making sure that your devices are properly secured but protecting the human being who interacts with those devices,” says Voccola, in an interview with MSP Success. “Kaseya 365 User, at a very low price, is providing MSPs with all the technology required to make sure that the user is doing the right things and is protected.” 

With a vast majority of cyberattacks now starting in the cloud, MSPs that aren’t protecting Microsoft 365, Google Workspace, and other third-party SaaS applications are leaving clients dangerously exposed. Voccola believes cloud detection and response (CDR) solutions like SaaS Alerts are vital to combat present and future threats. 

A critical component of Kaseya 365 User, the SaaS Alerts acquisition allows MSPs to monitor and remediate any potential threat to their critical business applications or users in SaaS environments in real time, ensuring business applications are safe from both internal and external threats. 

“We think every single customer in the world managed by an MSP should be protected with CDR,” Voccola says of the reason behind Kaseya’s SaaS Alerts acquisition. “We believe [SaaS Alerts] is one of the best technologies ever created for the MSP space. And by including it [in Kaseya 365 User], we make it very affordable.” 

SaaS Alerts founder Jim Lippie, who pioneered CDR, says Kaseya 365 User is a homerun for the MSP community. “It provides an unbelievable advantage for MSPs that choose to leverage the Kaseya 365 User bundle.” 

What’s In Kaseya 365 User? 

Kaseya 365 User bundles five solutions: 

  • Phishing Defense (Graphus) 
  • Cloud Detection and Response (SaaS Alerts) 
  • Security Awareness Training (BullPhish ID) 
  • Credential Monitoring (Dark Web ID) 
  • SaaS Backup (Spanning or Backupify) 

The introduction of Kaseya 365 User ushers in Phase 2 of the company’s four-part plan to change the unit economics of the MSP industry. Voccola often notes that many MSPs today are realizing just 8-12% profit on average. “There’s something broken when the most valuable business partner of small and medium businesses is doing the hardest, most difficult work and making the least profit margin,” Voccola says. 

Kaseya’s vision is that MSPs deserve better, and that margins should be more in line with the other professional services that small and medium businesses rely on, such as legal and financial, that reap margins of 30-35%. 

Kaseya 365 User follows on the heels of Kaseya 365 Endpoint (formerly Kaseya 365), Part 1 of Kaseya’s strategy that was introduced in April at Kaseya Connect Global. Kaseya 365 Endpoint, which bundles tools to manage, secure, and back up the endpoint, now protects more than 5.5 million devices. And according to Kaseya, the thousands of MSPs that have adopted Kaseya 365 Endpoint have already achieved hundreds of millions of dollars in total cost savings annually and are changing their unit economics. 

“Very few MSPs had every one of those [Kaseya 365 Endpoint] product categories on every single endpoint,” Gary Pica, industry veteran, and founder of TruMethods, a Kaseya training and peer group, tells MSP Success, “and it was because of cost. With Kaseya 365 Endpoint, they can have all the categories they need for every user—and they can afford to do it.” 

Kaseya 365 User will further improve unit economics, says Pica. “You’re going to see MSPs using both Endpoint and User getting another step closer to best-in-class profit margins of 30-35%.” 

He adds, “This is a significant positive turning point in the industry. MSPs are protecting their customer base against increased competition, protecting their users and endpoints, and experiencing a massive change in the economic model.” 

Using Kaseya 365 Endpoint And User Together 

Voccola says MSPs can use Kaseya 365 Endpoint and User together, but they don’t have to. “As we’ve said for 10 years, we will never, ever, force people into only Kaseya,” he tells MSP Success. However, he adds, “We want to do everything in our power to make it so advantageous for MSPs to use the entire Kaseya stack that that it’s the best choice for their business and their customers.” 

Using Endpoint and User together allows MSPs to take advantage of their integrated workflows and automations. “The more of Kaseya 365 that’s consumed, the better the unit economics get for the MSP,” says Voccola, because the automations improve the technician’s efficiency rate. That enables MSPs to scale without necessarily adding more staff. 

“People get that they can offer more, have higher margins, or be more aggressive on price. But MSPs have told me the fact that their technicians now have a bundle of tools with the same look and feel with built-in automations is very impactful,” says Pica. 

Advancing AI And Other Key Announcements 

Kaseya made some other key announcements to advance its portfolio at DattoCon, including the addition of DNS and web filtering to Kaseya 365 endpoint, which will be available for free and is expected in December. 

In addition, Voccola announced a new Backup Concierge Program that’s free for Kaseya Datto backup customers and purpose-built to ensure they are optimizing their profitability, as well as supporting their technical needs throughout the data protection journey for new and existing clients. In addition, Kaseya has expanded Datto’s Endpoint Backup to offer better control, more flexibility, and greater restore options—while still at a price point that makes it more profitable than any competitive solution on the market, according to the company. It features centralized, policy-based management; smart scheduling with custom controls; full control over throttling, data regions, and selective backup configurations (inclusions/exclusions); and is fully integrated with popular MSP solutions like IT Glue, PSAs, RMMs, and more. 

Advancing their AI strategy, Cooper Copiliot is now expanding to the Kaseya BMS and Autotask PSAs, with features including Smart Ticket Summary, Writing Assistant, and Smart Resolution Summary. 

In addition, Network Detective Pro and audIT are now one platform. New and existing partners get the automated capabilities of Network Detective Pro coupled with the dynamic presentation layer of audIT at no additional cost. 

Finally, Kaseya announced some new capabilities for the Vonahi automated pen testing solution. A new prospecting test feature allows MSPs to offer potential clients a preliminary pentest evaluation to demonstrate immediate value. Further, MSPs can now export custom-branded reports to Microsoft Word for full customization, enabling them to add additional data and customize report themes to fit their company brand.  

The End Game 

Voccola says all four phases of the company’s strategic plan will be complete by next year’s Kaseya Connect Global in Las Vegas in April 2025. 

“Our strategy as a company is very simple,” Voccola says. “We want to change the unit economics of the MSP industry.”

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Author:

Colleen Frye

Colleen Frye is executive editor of MSP Success. A veteran of the B2B publishing industry, she has been covering the channel for nearly two decades.

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