All prospects are habitual procrastinators and are instinctively conditioned to hit the brakes and NOT part with their money. Here are a few ways to get prospects to instantly want to say yes.
So many people think that once they get to a certain level of success, size, growth, employees, personal wealth, etc., “it will get easier.” I’m here to give you a little bit of bad news. It NEVER gets easier.
Most think it’s simply because they’re a “tech” and not a marketer or salesperson, but that’s not actually the reason, and it’s a lazy and simple way to explain their failure.
The death of Queen Elizabeth has kicked up a bunch of dust again over the ongoing family feud between King Charles and his two
Business owners are the ones expected to GIVE appreciation, not to get it. We are expected to be the ones who hand out praise, always express gratitude, look for the good in people, build others up and eat last.
Having to explain the realities of marketing for MSPs who have never done marketing and have unrealistic expectations about what is required… is exhausting.
How do you REALLY know if your MSP is built to handle the unexpected?
I often get asked the question “If you had to do it all over again, where would you start?” It’s a useless question to
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“Never mistake activity for achievement.” – John Wooden Zig Ziglar used to tell the story of the experiment conducted with processionary caterpillars, named as
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