MSPs, Get Your Marketing ‘Mojo’ At The 17th Annual IT Sales And Marketing Boot Camp

Over 1,200 MSPs will be convening at the Omni Hotel in Nashville on April 2-5 for four action-packed days designed to deliver more “mojo” in their marketing.

Hosted by premier sales and marketing organization TMT, the 17th Annual IT Sales and Marketing Boot Camp, which this year features a groovy “Austin Powers” theme, will include over 50 expert speakers, more than 60 breakout sessions, an expo hall, plenty of peer networking opportunities, parties and happy hours, and the Better Your Best contest in which TMT’s high-achieving members compete for the prize of a luxury car and opportunity to be TMT’s spokesperson for the coming year.

And of course, “International Master of Marketing” herself, Robin Robins, TMT CEO/Founder and CEO of MSP Success, will be delivering the latest strategies to turbocharge MSP business growth with The Extreme Productivity Blueprint. Yeah, baby!

The lineup for this year’s celebrity speakers includes:

  • Dr. Jordan Peterson, an in-demand best-selling author, podcaster, professor, and clinical psychologist. His books, 12 Rules For Life and Beyond Order, have sold more than 7 million copies. In a Q&A style session, Robins will interview Jordan and he will take audience questions as well.
  • Mike Michalowicz, the always entertaining entrepreneur behind three multimillion-dollar companies and author of books that include Profit FirstClockworkThe Pumpkin PlanThe Toilet Paper Entrepreneur, and his newest book, All In. Michalowicz will be sharing his proven formula outlined in All In to build an unstoppable team where everyone flourishes—for any work environment.
  • Clate Mask, CEO and co-founder of Keap (formerly Infusionsoft), industry visionary, and author of Conquer The Chaos. Mask will provide a six-step roadmap for entrepreneurs to find time, money, and freedom in their business. 

In addition, the variety of educational sessions and tracks will have something for every attendee. And they will all be presented by real-world experts and highly successful CEO peers who have turned their small IT businesses into profit-pumping machines.

Some topics in the CEO track include:

  • Merger And Acquisition Strategies Of A $16 Million MSP (And How To Add 10M In Revenue In 2024!)
  • 3-Phase Approach To Creating A Profitable And Manageable Tech Stack
  • How To Get The Most Out Of Your Peer Accountability Group

In the marketing track, sessions include:

  • Get FREE MONEY (Literally) From Vendors For Strategies That Bring In More Clients
  • AI Tools That’ll Make Your Marketing Better, Faster And Easier Than You Ever Thought Possible

The sales and account management track includes:

  • How To Increase Your Bottom Line By 25% To 50% WITHOUT Adding A Single New Client Or Logo
  • Compliance Shifts In 2024 That’ll Radically Change How You And Your Clients Do Business
  • Never Lose A Lead Again – The Ultimate Automated Follow-Up Program To Get More Appointments, Sales, And New Clients

Presenting on the main stage, the Better Your Best contestants will share how they boosted MRR, revenue, and profits to best-in-class levels and make their cases for why they should be this year’s TMT spokesperson. MSP attendees will then have a chance to cast their votes for the winner.

Finally, your Boot Camp host will also help MSPs break the ice with happy-hour events; fun, themed parties; and daily breakfasts and lunchrooms perfect for hanging out and meeting new friends.

Thousands of the IT industry’s smartest, most ambitious CEOs, business owners, and sales and marketing leaders return to the IT Sales and Marketing Boot Camp every year for one reason: actionable content specific to your business.

Register now before prices go up on January 31—and make sure you don’t get shut out of this soon-to-be SOLD-OUT event!

MSP Success Magazine is a print and digital publication dedicated to helping the CEOs and owners of managed IT services businesses build strong, profitable, growth-oriented businesses. Written and published by Robin Robins, founder of Technology Marketing Toolkit, this magazine is uniquely focused on the topics of marketing, client-acquisition, sales, profitability, leadership and personal development.



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