Flexera, a provider of technology spend and risk management, has been ramping up its commitment to MSPs, closing out 2024 with a significant investment into its global partner program and with plans to double this in 2025. “We’re plowing a ton of investment into enablement, into training, into making sure that our partners are as smart, if not smarter, than we are on our solutions,” says Brian Hibner, senior vice president of alliances and services at Flexera.
In this latest Partner Playbook, Tonya Gentry of Big Red Media/MSP Success talks with Hibner about how MSPs can help their customers maximize their technology investment with the Flexera Technology Intelligence Platform. Hibner shares how he is helping Flexera move from “MSP friendly” to “MSP first,” which includes designing the program around how MSPs go to market, helping with messaging so MSPs can differentiate from their competitors, and guiding them on how to extract more value from their customer engagements to scale their business. He also notes that Flexera is specifically investing “in the capabilities and functionalities that partners need to manage things at scale.” Check out the conversation to learn more about the partner program and product roadmap.
